> For the complete documentation index, see [llms.txt](https://help.openloyalty.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.openloyalty.io/implementation-guide/getting-started-1/dashboard/general-overview.md).

# General Overview

The dashboard is the first page that appears when you log in to the Admin panel. The dashboard gives an overview of the members' activity in your loyalty programs.

## General overview

The dashboard provides a general overview of the specific tenant[^1]. To see data for other tenants, you can change the view under the logo in the upper left corner.

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-4d167acab4c6be8db4df81e21e954e3908d0de3b%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### Analytics - previous period comparison <a href="#analytics-previous-period-comparison" id="analytics-previous-period-comparison"></a>

There is a dashed line representing the previous period for the following reports: **General overview**, [**Units Wallet Overview**](https://help.openloyalty.io/main-features/dashboard/units-wallet-overview), and **Campaign overview**.

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-4b40675503671580eb4b29c59da9532d0c649455%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### **Registered Members**

The number of loyalty program members who activated their account during a given period - is calculated for the period selected in the filters:

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-8b524f6edf9fadde08267e3503ae0e466107b40b%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### Active Members

Total number of active members on the last day in the set date range. Data range can be configured in the General settings:

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-0693435cda523238427c824df08aa13edc70fc8a%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
The configuration in the settings determines the total number of active members on the last day within the given date range. The activity of these members is recalculated under two circumstances:

1. **Real-time Recalculation:** The activity of members is recalculated every 60 seconds whenever there's a new activity, like a new transaction. This ensures that the count of active members stays up-to-date as members engage with the system.
2. **Daily Recalculation:** Additionally, activity is recalculated once a day. This daily recalibration considers any changes in the activity configuration specified in the settings. The previously calculated active member count will not change.
   {% endhint %}

***

### **Revenue**

The total value of transactions registered in the loyalty program (linked to a member's profile) during a given period (including returns):

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-6e14c88f109b401de0323b311fb9a9ab3df2cb20%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### **Avg. Spending**

The average value of spending per loyalty program member during a given period (calculated for the number of loyalty program members with whom at least one transaction was linked in the given time):

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-635fa4b09815b97405339a82154ea3ea59032124%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### **Transactions**

The total number of purchase transactions registered in the loyalty program (linked to a member's profile) during a given period. The date of purchase in the analytical module is considered as the transaction registration date:

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-7ef54754d45e29688a83b5e5018a4f83ea01b6e7%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### **Avg. Transaction Value**

The average value of purchase transactions realized during a given period:

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-327b97031e6ed3cc456602e0d49063830e09f56e%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### **Avg. Number of Transactions**

The average number of transactions per loyalty program member is calculated for a given period (calculated for the number of loyalty program members with whom at least one transaction was linked in the given period):

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-707256f45be0d70e5addbab5f328c1652a7688be%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### Return transactions

Total number of return transactions within the set date range.

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-1eb9b85386e27e296f50c09f4b69c53b5bd61274%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### Total Returns

Total value of return transactions matched with members within the set date range.

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-397efe08ee8aec34a009198495092beda1853be1%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### Avg. return value

Average return transaction value within the set date range.

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-8675ce31ac3c41bd2be8ccd41bc3cfeb42fab34e%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

***

### Avg. number of return transactions

Average number of return transactions per member within the set date range.

<figure><img src="https://226878483-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZ4Fuoa1PTF0DrNTgjzJu%2Fuploads%2Fgit-blob-d1b7abf561b989b3cfdc0a542e903b53d1b27759%2Fimage.png?alt=media" alt=""><figcaption></figcaption></figure>

[^1]: Previously called Store


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