Getting started
Welcome to Open Loyalty!
This guide was created to help you navigate through Open Loyalty Admin UI. If you have any questions, ideas, or feedback, feel free to get in touch via

Introduction to Open Loyalty

Open Loyalty is a headless, API-first loyalty platform. Unlike old-fashioned and monolithic software, it’s easy to integrate with and ensures complete flexibility, speed, and efficiency at all levels.
The core of Open Loyalty is REST API and on top of it, there is an Admin UI (Admin Panel) designed with top loyalty professionals around the globe to help you access Members' data, launch targeted Campaigns, and manage Rewards.
There is a variety of applications for Open Loyalty: from building omnichannel loyalty programs, through managing complex loyalty modules to extending your SaaS products and mobile applications. It's a set of flexible tools that we call building blocks - so you can cherry-pick the mechanisms that support your unique customer loyalty journeys.

Admin Panel overview

Open Loyalty, due to the wide range of capabilities it offers, has been divided into several main sections, so that you can easily and freely navigate through the system.
Below you can find a brief description of each of the sections to help you get to know our system and take your first steps as quickly as possible.
The main sections of Open Loyalty are:
  • Dashboard - contains metrics, statistics, trends, and charts that give you a quick overview of the Members' activity
  • Members - access Members' data and activities, create Segments and Custom Events
  • Campaigns - launch targeted Campaigns; build Rules composed of Conditions and Effects
  • Tiers - create and manage Tiers according to your preferred structure
  • Points - access points ledger, configure expiry and pending settings
  • Rewards - manage redemption options available to Members

First configuration

Below you can find a short step-by-step guide on how to manage your first configuration of Open Loyalty.

Step 1. Get an account

Go to the URL provided by your contact at Open Loyalty. Use login and password credentials to log in to the account.

Step 2. Settings

  1. 1.
    • Timezone - Select the appropriate timezone from the list. Timezone is used for date&time calculations.
    • Program name - Enter the name that you want to use in all communications.
    • Program URL - Enter the URL leading to a page with relevant Terms & Conditions.
    • Editing profile by users - Determine whether users are allowed to edit their profiles directly.
    • Delivery costs - Determine if the delivery cost will be included in point calculation formulas.
    • Preferred communication method - Select a method that will be required during the account creation:
      a) Email
      b) Phone
    • Activation required - Choose is new Members accounts will require Admin activation.
    • Identification factors - Determine the priority of factors used to match a particular Transaction with a specific Member.
2. Design
  • LOGO - Upload a logo that will be displayed in the top left corner (accepted formats: jpg, png, gif).
3. Integrations
To read more, go to Basic configuration.

Step 3. Communication

Set the number days before which we notify a user about expiring points, coupons or recalculations.
  1. 1.
    Expiring Points notification
  2. 2.
    Expiring Coupons notification
  3. 3.
    Tier recalculation notification
To read more, go to Communication.
Set up the forms of names for your Points, the method and time after which the Points expire, and their locked status.
  1. 1.
    Points singular - Singular name
  2. 2.
    Points plural - Plural name
  3. 3.
    Expire points method - decide when the Points will expire
  4. 4.
    Points are never locked - decide if the Points will be locked
To read more go to Point configuration
Choose whether Tiers should be calculated with Transactions or Points. You will also be able to exclude specific SKUs here.
  • Transactions
  • Points
  • None
To read more go to Tier Configuration
Last modified 30d ago