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User Guide
User Guide
  • Welcome to Open Loyalty!
  • What's New
    • 2024
    • 2023
    • 2022
  • What's Next
  • Technical Guide
  • Main Features
    • Global Management
      • Analytics
      • Settings
      • Config Duplication
      • Usage
    • Dashboard
      • General Overview
      • Units Wallet Overview
      • Additional Metrics
      • Members by Tiers
    • Members
      • Member List
        • Configuration
        • Creating Members
        • Managing Members
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      • Segments
        • Creating Segments
        • Managing Segments
        • Segment Conditions
      • Referred Members
    • Campaigns
      • Creating Campaigns
        • Return Campaign
        • Referral Campaign
        • Time-Based Campaign
        • Redemption Code Campaign
        • Internal event - Achievement progressed
        • Percent value distribution
      • Managing Campaigns
      • Campaign Simulation
      • Follow-up Campaigns
    • Custom Events
      • Custom Event Schemas
    • Transactions
      • Adding Transactions
      • Managing Transactions
      • Channels
    • Tiers
      • Adding Tiers
      • Managing Tiers
      • Tiers Configuration
      • Tier Benefits
    • Wallets
      • Wallet Types and Configuration
      • Unit Transfers
        • Creating Unit Transfers
        • Importing Unit Transfers
        • Managing Unit Transfers
    • Achievements
      • Creating Achievement
      • Managing Achievements
      • Follow up Achievements
    • Rewards
      • Reward List
        • Rewards Configuration
        • Creating Reward
        • Reward Types
        • Units Conversion Coupon
        • Adding Coupons
        • Reward Flow
      • Reward Fulfillment
      • Reward Categories
    • Webhooks
      • How to Configure a Webhook
      • What Triggers a Webhook
      • Expiring Notifications
    • Collections
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      • Imports
        • Sample Import Files
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        • S3 Bucket Exports
    • Settings
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    • Expressions
      • Attributes List
      • Operators
      • Custom Functions
      • Expression Examples
      • Sample Use Cases
        • Using Member Custom Attributes
        • Complex Effects (if, else)
        • Excluding Members
        • Elapsed Time Conditions
        • Using Additional Dates for Calculations
        • Register on Birthday
        • Transaction on Birthday
        • Tier Upgrade or Downgrade
  • Sample Setups
    • Good Practices
    • Pay with Points
    • Promo and Discounts in Cart
    • Sample Campaigns
      • #1 Earn 1 point for every $1 spent
      • #2 Earn 2x points when shopping on Monday morning
      • #3 Earn 1 stamp for every transaction
      • #4 Buy product ACME 123 and earn 100 points
      • #5 Refer a friend and get 100 points
      • #6 Refer 5 friends and get a $50 off coupon for the next purchase
      • #7 Register to the program and get 50 bonus points
      • #8 Get 30 bonus points for your first transaction in the loyalty program
      • #9 Cashback campaign
      • #10 Product meets selected criteria
    • Sample Achievements
      • #1 Celebrate summer - Buy 5 times between June and August
      • #2 Place 10 Orders above 50€ - Complete 10 transactions, for more than 50€ each
      • #3 Ambitious player - Log in to the game 3 times per week for 8 consecutive weeks
      • #4 SKU 'ABC' configuration - Spend total of 100$ on products with SKU 'ABC132' in September
      • #5 Workout track -Track a workout of at least 30 minutes for 5 days in a row
      • #6 4 referees made the transactions for 2 consecutive weeks
      • #7 2 referees made a transaction configuration
  • FAQ
    • Configuration Migration
    • Custom Attributes
    • Achievements
    • GDPR
    • Opt-Out
    • Referral Programs
    • Returns and Cancellations
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  1. Main Features
  2. Rewards
  3. Reward List

Reward Types

This section will describe what type of rewards you can set in the Admin Panel.

Last updated 10 months ago

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Rewards are divided into two types, which on the surface may seem similar, but there are significant differences between them in terms of configuration, as well as the ability of program members to use them. Take a look at the descriptions below to learn more about the reward types

  • Material reward - A physical product that you can award to a member as a prize for completing a campaign or allow him to purchase it using units. As additional attributes, you can add a photo of the product and track its shipping status. e.g. a book or a Bluetooth speaker

  • Coupon: Reward in the form of coupon/voucher:

Coupon types:

  1. Value coupon - coupon with a currency value (can be fixed or dynamic)

  2. Units conversion coupon - Value coupon based on converted loyalty units

  3. Percentage coupon - coupon with a fixed percentage value

Value coupon:

  • Fixed coupon - A reward with a predefined value that is set when the coupon is created. e.g., a voucher for $20 or a 20% discount.

  • Dynamic coupon (only value coupon) - The value is calculated based on the formula defined when creating a campaign.

Calculation formulas available for dynamic coupon rewards

Below, you will find some example calculations available for dynamic coupon rewards:

  • 3% of the transaction value - 0.03*transaction.grossValue

  • 10% of the transaction value, rounded up - round_up(0.1*transaction.grossValue)

  • 10% of the value from products in a specific category - 0.1*transaction.category(‘category’).grossValue

  • 10% of the value from products of a specific brand - 0.1*transaction.maker(‘maker’).grossValue

  • 10% of the value of products with a specific SKU - 0.1*transaction.sku(‘SKU’).grossValue

  • 10% of the transaction value, exclude products with a specific SKU - 0.1*transaction.grossValue-transaction.sku(‘SKU’).grossValue

Please note that you can also use formulas from the 'Add units' effect to calculate your dynamic coupons.