Time-Based Campaign

In this section, you will learn about Time based campaigns.

What is a Time-based campaign?

Time-based campaign type is a campaign that is triggered not by the event but at a certain time during the day.

Performance limitations

• Time-based Campaigns can be triggered for audiences equal to or lower than 10,000.

• The maximum number of Time-based campaigns is 5 (active and inactive) in the loyalty program (in one tenant).

Time-based campaign triggers

In the time-based campaign, you can select time triggers:

• Daily

• Member's birthday

For the Daily time trigger - Conditions Tiers and Member segments in the Rules are removed.

For the Daily time trigger, you will be able to target the following members:

• Everyone

• Segment (only 1 at once)

• Tier (only 1 at once)

Daily campaign time trigger

The daily campaign is triggered every day at 00:00 AM.

For the Daily time trigger, you will be able to target the following members:

• Everyone

• Segment (only 1 at once)

• Tier (only 1 at once)

Members' birthday campaign time trigger

This Campaign type is based on the date of birth of an existing Member in the system. If you want to reward Members on their birthday, you should use this Campaign. Each day at 00:00 Members who celebrate their birthday will receive the reward that is specified in the Campaign.

If a member's account is created on his birthday, the member will not be rewarded in the campaign, since the rewards are given only at 00:00 AM.

You can create a birthday campaign that includes members registered on their birthdays using expressions.